'Kosmix' - New search engine is ready compete with Google

Published on: Fri, Apr 03, 2009 , Updated on Fri, Apr 03, 2009
Tags: Kosmix, Anand Rajaraman, Venky Harinarayan
Courtesy: http://ibnlive.in.com/sci-tech/tech/ - 2nd April


Another name has been added to the list of online search engines. Kosmix, a private company in Mountain View, California, has come up with a new search engine that helps users explore the web by topic, and presents the search results in the form of relevant videos, photos, news, commentary, and opinion and communities. The makers of the site claim a better organization of the information, superior to the leading search engines.

The masterminds behind Kosmix.com are two Indians from Silicon Valley, Anand Rajaraman and Venky Harinarayan.

“The way we think of ourselves is not so much a search engine but we try to be a personal editor for the topic. Imagine you were interested in a topic and you had a human being compile a page for you so that's what we try to be. When you go to Kosmix and enter Mumbai, we know Mumbai is a place and therefore you may be interested in attractions, the neighborhoods and hotels. So it looks as if it's really intelligent it's really just a smart algorithm,” said Anand Rajaraman.

Both Anand and Venky attended Stanford University with Google's cofounder, Sergei Brin.

Kosmix doesn't generate any original content, but pulls-up created by other websites like google, truvideo and other blogs.  Hence it may pose a threat for online leaders.

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